Competition is imperative in the business world and the pressure is felt even more so in the tech industry where technology seems to be evolving at the speed of lightning. The Information and Communications Technology sector is fast growing and so is the competition to stay abreast of industry trends and ahead of its competitors.
At Kukaya, we have proposed a solution that not only saves entities money but keeps them abreast of new market entrants by creating a synergy with same industry entities. We have termed this “COMPETITIVE COLLABORATION” as it seeks to bring together a synergy between two previously competing companies in capitalizing on their unique service offerings.
With a strategic alliance between two entities competing on the same platform, both companies can be strengthened against outsiders.
Leveraging on each other’s unique offerings saves each entity time & resources that could be spent to develop new products as well as penetrate new markets. Instead, the two could offer their clients the products unique to their collaborative colleagues and translate it them into revenue that is otherwise overlooked.
With a strategic alliance between two entities competing on the same platform, both companies can be strengthened against outsiders.
Leveraging on each other’s unique offerings saves each entity time & resources that could be spent to develop new products as well as penetrate new markets. Instead, the two could offer their clients the products unique to their collaborative colleagues and translate it them into revenue that is otherwise overlooked.
Kukaya will set up teams from both companies to manage & work on the competitive collaboration. As mentioned above, for smooth running and as a measure to put controls in place to guide the strategic alliance, KBS will be the gatekeeper & the channel of transacting to keep accountability, transparency & fairness to both organizations.
The most important point to note in the collaboration is that either party can leave at any time that they choose to should they feel that the alliance is not working.