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Kukaya has adopted a well researched framework that spans across industries, and markets to gain a deeper understanding of the convergence, market potential, and long-term impact We call it, Market Based Business (MBB) Framework.
MBB is underpinned by three (3) dimensional model consisting of Our Partners, Our Customers and Our Employees. The diagram illustrates our collaborative approach;
This Kukaya framework Self Actualises a process of social and economical entrepreneurship principles for our customers, our partners and our employees thereby creating a level playing field and win win approach for those that participate in it.
Research has taught us that MBB can resist lines drawn over time geopolitically, market sentiments, and disruptive innovation behavior. With this belief, Kukaya is at the center of creating value for all. We welcome all on board and let’s impact and change the world as we know it.
Organisational change is a vital aspect in applying our principles at all levels of the organization. We believe in building specific teams by understanding and then maximising their full potential This ranges from harnessing their capabilities to do well and good to creating full capacity to build in-house funded programs that open new innovative ideas until such ideas are market ready
Kukaya MBB framework takes a closer collaborative approach to facilitate an agreeable Unique sales and marketing strategy among its partners to avoid overlapping and competitive behaviors of our partners.
Our focus is to drive down the cost of running businesses while focussing on customers’ needs. Again this is a win-win approach. partners have no reason to manage organizational costs and focus on growing their businesses. Kukaya mitigates this model by
Kukaya MBB framework is ultimately centred around making sure what we create from our partners and employees has social and economic benefits to customers.
All Customers have one thing in common and that is improving productivity, reducing costs, scaling their capabilities as well as building sustainable businesses. This is what Kukaya Market Based Business framework (MBB). Seeing our customers happy
